Event Art Director and Designer for the Adobe Executive Forum event in Scotland, crafting a premium experience tailored for Adobe’s elite enterprise clients. This included every facet of the event including the event theme, stage design, invitations, social posts, landing pages, print and digital materials at the event, gifts, floral arrangements, interior furnishings, menus, sculptures, furniture, artist experiences and more.

At the event guests could explore the AI Firefly lounge, a place where guests could meet artists who would use Adobe’s software to create custom artwork for our guests. We also had a number of stunning Scottish networking evenings and luxurious activities for guests to experience whilst considering Adobe.

Building upon the success of the previous year which I directed, my approach combined elegance with functionality, ensuring that every element resonated with sophistication and efficiency. The event not only met but exceeded expectations. We had another sell-out year, helping retain customers, generate sales, create leads and smash all event KPIs.